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Michelin Pilot Sport 4S OE fitment on the BMW X3 M and X4 M

Michelin PS4S OE BMW X3 M & X4 M
Technology Bridgestone Enliten

Bridgestone technology for more environmentally friendly tyres

Japanese tyre manufacturer Bridgestone has unveiled its new “Enliten” technology for more environmentally friendly tyres. This technology will reduce fuel consumption, CO2 emissions and rolling resistance by 20%.

Sneaker Pirelli x Puma tyre

Pirelli teams up with Puma to design a tyre inspired shoe

The Italian tyre manufacturer has unveiled a new shoe designed with the Puma brand. Inspired by its tyres and motorsports, this shoe known as Replicat-X, completes the Pirelli Design collection.

Nokian Tyres works towards greener tyres

Nokian wants to promote environmentally friendly green tyres
Goodyear tyres motorsports endurance

Goodyear returns to Endurance and Le Mans 24 Hours

American tyre manufacturer Goodyear has announced its return to the FIA World Endurance Championship (WEC) at the start of the 2019/2020 season. A new range of tyres has been developed for the occasion.

Volkswagen IDR Nurburgring

All-electric Nürburgring lap record for the Volkswagen ID.R and its Bridgestone tyres

The Volkswagen ID.R has just set a new lap record at the Nurburgring Nordschleife (North loop) in the all-electric vehicle category. An exceptional performance achieved jointly with tyre manufacturer Bridgestone, revealing the overall change taking place in the mobility world.

Michelin Uptis: puncture-proof tyres for your car by 2024?

Airless tyre Michelin Uptis
Renault Megane RS Trophy-R Bridgestone S007

Renault Megane RS Trophy-R, Bridgestone tyres for a new record on the Nürburgring

Renault has just presented the Megane RS Trophy-R, expected to be the best performing compact sports car ever marketed. Its efficiency has been proved at the Nürburgring track through a record breaking lap time. Among the many changes made to it, the Megane RS Trophy-R is now fitted with the ultra high performance Bridgestone Potenza S007 tyres.

Falken OE Porsche Macan

Falken tyres approved for the new Porsche Macan

Japanese tyre manufacturer Falken has announced that Porsche has chosen its Azenis FK510 SUV tyres to equip the luxury Macan SUV as original equipment.

Bridgestone Blizzak Ice: tyre for the harshest winters

Bridgestone Blizzak Ice, the new Nordic winter tyre