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Bridgestone technology for more environmentally friendly tyres

Japanese tyre manufacturer Bridgestone has unveiled its new “Enliten” technology for more environmentally friendly tyres. This technology will reduce fuel consumption, CO2 emissions and rolling resistance by 20%.

Technology Bridgestone Enliten

© Bridgestone

A lightweight tyre

Tyre manufacturers are committed to reducing fuel consumption and CO2 emissions. After Nokian, it is Bridgestone’s turn to present its solution to reduce the rolling resistance of its tyres. The Japanese tyre manufacturer has developed the “Enliten” technology to manufacture tyres with fewer materials. While European legislation has set strict targets for the CO2 emissions of new vehicles, Bridgestone’s technology works towards this objective without losing performance.

10% lighter on average, new tyres featuring Enliten have a 20% lower rolling resistance than a similar summer tyre. Tyres equipped with this technology will contribute to reducing the vehicle’s fuel consumption, and by extension, its carbon dioxide emissions. Bridgestone also says that this new technology will improve the stability and handling of the vehicle.

Bridgestone has chosen a new approach to manufacture tyres with its Enliten technology: a new proprietary compound which is increasingly sustainable, combining a reduced inner lining thickness with improved wear performance as well as a new dedicated mould and a decreased tread depth. Bridgestone will soon be announcing partnerships in the European market for its Enliten technology.

“Becoming more sustainable is the responsibility of every person and business on this planet”, said Paolo Ferrari, CEO and President of Bridgestone EMEA. “As we are working towards our long-term environmental vision, we have multiplied the measures to manufacture products from raw materials that are fully renewable and sustainable by 2050 and beyond. Enliten is a great step forward.”


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