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From concept tyres to events and partnerships. All the latest news from tyre manufacturers.

Goodyear concept tyre for the electric LF-30

Lexus LF-30 concept car equipped with Goodyear concept tyres
Once again, the 2020 Geneva Motor Show was the opportunity to present innovative projects for future mobility. The Lexus LF-30 electric concept car was unveiled during the event fitted with four Goodyear concept tyres designed to build on the innovative features of the luxury car.

Automobile chic by Pirelli and Junya Watanabe at the Paris fashion week

This jacket inspired from motor sports is part of the Pirelli collection at the 2020 fashion week
Pirelli and fashion designer Junya Watanabe Man have presented their 2020 autumn-winter collection at the Paris fashion week. An audacious line of clothing that combines vintage fashion with motor sports.

How tyre brands are fighting global warming?

Ecological footprint tyre brands
At a time when environmental problems are a focus of concern, companies and consumers are looking for sustainable ecological solutions to minimise damage. Tyres are a part of this. The production of tyres uses both natural and chemical resources. So, how can tyre manufacturers reduce their environmental footprint? What is the commitment of tyre manufacturers for green growth?

Are modern car tyres tubeless?

Are modern car tyres tubeless?
Tubeless tyres are tyres without an inner tube which have been widely adopted since they were first invented more than 90 years ago. Here is what you need to know about the standard equipment on new cars.

A new species discovered in Michelin’s Ouro Verde reserve

Michelin Ouro Verde biodiversity: a new species discovered in Bahia
Researchers at Michelin’s Ouro Verde ecological reserve in Bahia have discovered a new insect species, unknown until now. This is good news in these difficult times for the biodiversity of our planet.

Awards for airless tyre Michelin Uptis

Michelin Uptis airless, puncture-proof tyre rewarded for its innovation
At the beginning of 2019, Michelin unveiled a puncture-proof tyre called Uptis (Unique Puncture-proof Tire System), a prototype that was developed thanks to the French tyre manufacturer’s involvement in Research and Development. Michelin has received three awards for its innovation which promotes driver safety, savings and sustainable mobility.

2020 Pirelli Calendar is “Looking for Juliet”

2020 Pirelli Calendar: Paolo Roversi photographed Claire Foy as Juliet
“Looking for Juliet”, the 47th edition of the Pirelli calendar, draws its inspiration from Shakespeare’s timeless tragedy, “Romeo and Juliet”. Created for the first time by an Italian photographer, Paolo Roversi, the Cal was unveiled at Verona, the city where the drama of the tragedy took place, and more precisely, at the Philharmonic Theatre.

Cyber Tyre: Pirelli’s 5G connected tyre

Pirelli Cyber Tyre: the tyre connected to the 5G which transmits road surface information
A vehicle connectivity event organised by the 5GAA (Automotive Association), of which Pirelli is a member, was the opportunity for the brand to demonstrate how to use its services enhanced by the 5G. Pirelli demonstrated the Cyber Tyre, an intelligent tyre connected to the 5G network that transmits information on road conditions to the driver and to other vehicles nearby on the road.

Pirelli P Zero World opens its luxury tyre fitting centre in Melbourne

Pirelli P Zero World exhibits prestigious cars in Melbourne
After opening tyre fitting centres in Los Angeles in 2016, Munich in 2017, Monaco in 2018 and Dubai at the beginning of 2019, the fifth P Zero World fitting centre opens its doors on Australian soil, in Melbourne. As such, Pirelli introduces its world renowned range of tyres. The plus? The brand offers its customers prestigious products and exclusive services.

Conti CARE: tomorrow’s concept tyre by Continental

How does Continental’s CARE concept tyre work to renew tyre pressure air?
At the Frankfurt International Motor Show, German tyre manufacturer Continental presented its innovative technological concept featuring the networking of a tyre and a connected rim for improved mobility management.