Pirelli targets safety with its new Cinturato P7 tyre
The Pirelli tyre brand is launching its new Cinturato P7 for this summer. Featuring high technology, it improves performance levels by delivering more grip. This tyre offers increased safety, suitable for all drivers and targets greater energy efficiency thanks to its lightweight construction. And for the tyre market, it is a breath of fresh air.
An intelligent tyre
With the aim of continuing to perfect the previous generation of the Cinturato P7, Pirelli commissioned a survey among a sample of drivers using tyres in the 18-inch size or higher.
The drivers surveyed still placed the priority on optimum safety which depends on the quality of the tyre they want to buy.
For several years, Pirelli has worked in close partnership with premium carmakers such as BMW, Volvo and Jaguar to satisfy its customers.
To this end, engineers from the Italian brand have pushed technological innovations further to make the Cinturato P7 even more ingenious. Only one objective: overcome performance comprises with a new tyre featuring “mechanical intelligence”.
The tread pattern is enriched with silica, specific resins and polymers whose particles interact with each other. This technology associated with a re-engineered tread pattern with longitudinal and lateral grooves, specific shoulders and a better distribution of blocks provide an optimum balance of performances to:
- adapt to ambient temperatures and driving conditions which vary depending on the driver
- improve road grip
- evacuate water quickly
- reduce braking distances, as much as possible, in wet and dry conditions
- maintain grip when cornering
- enhance ride comfort
- reduce tyre noise
- deliver a high mileage
Homologated tyre, a driving aid
The intelligence of the new Pirelli Cinturato P7 tyre does not stop there. As a result of its partnerships with car brands, Pirelli can make the tyre “communicate” with electronic driving aids (like ABS.). With a vehicle fitted with the right size of tyres, braking distances can be significantly shorter thanks to the Cinturato P7 tread pattern which works in synergy with the ABS to brake sooner.
Also, a Cinturato P7 tyre bearing the car manufacturer’s marking or which is fitted as original equipment on a vehicle (Audi, Seat, Alfa Romeo, Volkswagen, etc.) will be easily detected by the car’s lane departure system. As such, the electronic system will have no problem identifying the tyre.
But, do these new innovations have an impact on fuel consumption?
A lighter, more efficient tyre
The mechanical intelligence of the Cinturato P7 tyre has not resulted in a product requiring more material. On the contrary, the Pirelli product stands out with its reduced weight to address environmental concerns and save motorists money. And, a lighter tyre starts a chain reaction:
- decreased rolling resistance
- lower fuel consumption.
- fuel savings
- reduced environmental impact
With the arrival of its new high performance tyre, Pirelli has taken the opportunity to communicate on its recently launched “Elect” range: a technology tailored for new vehicle models. The Cinturato P7 will be available in an Elect version for electric and hybrid cars, just like the RunFlat and Seal Inside technologies.
Available tyre sizes
The Cinturato P7 is a summer tyre for compact cars, passenger cars, SUVs and crossovers with 16-inch rims or higher. The number of homologations with a carmaker marking is expected to reach 100 by the end of 2020.